Difference between revisions of "Apple"
 
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== Unternehmensprofil ==
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== Company Profile ==
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Das US-amerikanische Unternehmen Apple Incorporated stellt Computer, Unterhaltungselektronik, Betriebssysteme und Anwendungssoftware her. Der Hauptsitz des Unternehmens befindet sich in Cupertino, Kalifornien. Apple ist ein Vorreiter für Computertechnologie. In den 1970er Jahre trug das Unternehmen maßgeblich zur Verbreitung des PCs bei und engagierte sich richtungsweisend im Bereich der grafischen Benutzeroberfläche (GUI) und der Computermaus.
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Apple Incorporated is a U.S. company that manufactures computers, consumer electronics, operating systems, and application software. The company is headquartered in Cupertino, California. Apple is a pioneer in computer technology. In the 1970s, the company was instrumental in the proliferation of the personal computer and pioneered the graphical user interface (GUI) and the computer mouse.
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Mit der Veröffentlichung des iPods, des iPhones und des iPads entstand rund um das Unternehmen ein neuer Boom. Apple gilt als eine der wertvollsten Marken der Welt. Das Unternehmen weist einen Wert von rund 148 Milliarden US-Dollar auf und verzeichnete im Jahr 2013 einen Umsatz von 180 Milliarden US-Dollar.
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With the release of the iPod, iPhone and iPad, a new boom emerged around the company. Apple is considered one of the most valuable brands in the world. The company has a value of around $148 billion and recorded a revenue of $180 billion in 2013.
  
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== Unternehmensgeschichte ==
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== Company history ==
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Am 01.04.1976 wurde Apple von Steve Jobs, Stephen Wozniak und Ronal Wayne gegründet. Letzterer verließ nur wenige Tage danach das noch junge Unternehmen. Noch im selben Monat präsentierte Apple seinen ersten Personal Computer, den Apple I. Insgesamt 200 Stück wurden produziert und zum Preis von 666,66 US-Dollar pro Stück verkauft. 1977 folgte der Apple II.
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On 01.04.1976 Apple was founded by Steve Jobs, Stephen Wozniak and Ronal Wayne. The latter left the fledgling company only a few days after. Still in the same month Apple presented its first personal computer, the Apple I. A total of 200 units were produced and sold at a price of $666.66 each. In 1977 the Apple II followed.
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Der Apple „Lisa“ aus dem Jahr 1983 kommt dem PC von heute schon sehr nahe. Er wurde mit Maus, Betriebssystem und graphischer Benutzeroberfläche ausgestattet. Auf Grund des sehr hohen Preises, veröffentlichte Apple im Jahr darauf auf eine Sparversion namens Macintosh mit GUI.
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The Apple "Lisa" from 1983 comes very close to the PC of today. It was equipped with a mouse, operating system and graphical user interface. Because of the very high price, Apple released an economy version called Macintosh with GUI the following year.
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Jobs verließ 1985 das Unternehmen, ohne den Visionär erlitt Apple eine Durststrecke, doch mit der Wiederkehr von Jobs 1996 ging es unter dem Motto „Think Different“ wieder bergauf. Mit der Veröffentlichung der iMacs läutete Apple eine neue Ära ein. Heimrechner sowie mobile Rechner gab es nun für Profis und Einsteiger, Apples Fangemeinde begann zu wachsen.
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Jobs left the company in 1985, without the visionary Apple suffered a lean period, but with the return of Jobs in 1996, it went uphill again under the motto "Think Different". With the release of the iMacs, Apple ushered in a new era. Home computers as well as mobile computers were now available for professionals and beginners, and Apple's fan base began to grow.
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Der nächste Coup gelang Apple mit der Veröffentlichung des iPods. Dieses tragbare digitale Medienabspielgerät revolutionierte das Musikhören. Das 2007 erschienene iPhone bedeutete den Einstieg in die Handybranche. Rund 14 Millionen iPhones der ersten Generation verkaufte Apple bis zum Jahresende 2008, ein sensationeller Erfolg für das Unternehmen, welcher auch in der Gegenwart anhaltend ist.  
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Apple's next coup came with the release of the iPod. This portable digital media player revolutionized music listening. The iPhone, released in 2007, marked Apple's entry into the mobile phone industry. Apple sold around 14 million first-generation iPhones by the end of 2008, a sensational success for the company that continues into the present.  
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2010 revolutionierte Apple den Markt erneut, das iPad erschien, eine Mischung aus Laptop und Smartphone. Auch dieses Produkt wurde mit mehr als 100 Millionen Verkäufen ein Erfolg. Steve Jobs starb im Jahr 2011 und das Unternehmen verlor seinen kreativen Kopf. Tim Cook leitet nun die Geschicke von Apple.
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In 2010, Apple revolutionized the market again, releasing the iPad, a hybrid of laptop and smartphone. This product also became a success with more than 100 million sales. Steve Jobs died in 2011 and the company lost its creative mind. Tim Cook now leads the fortunes of Apple.
  
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=== Apple und Steve Jobs ===
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=== Apple and Steve Jobs ===
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Jobs gilt weltweit als Visionär. Unter seiner Führung schaffte es Apple vom angehenden Pleitekandidaten zum weltweit führenden Technologiekonzern. Seit Steve Jobs im Jahre1996 in das Unternehmen zurückkehrte, stieg die Aktie von Apple um das Dreißigfache an. Insbesondere die Produkte des 21. Jahrhunderts ließen Jobs und Apple zur Legende werden. iPod, iPhone und iPad entwickelten sich zu Kultprodukten.
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Jobs is considered a visionary around the world. Under his leadership, Apple made it from a budding bankrupt to the world's leading technology company. Since Steve Jobs returned to the company in1996, Apple's stock rose thirtyfold. Especially the products of the 21st century made Jobs and Apple a legend. iPod, iPhone and iPad developed into cult products.
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Jobs wurde am 24.2.1955 in San Francisco geboren. Nachdem Apple 1977 den Apple II auf den Markt brachte, ging das Unternehmen 1981 an die Börse, Jobs und Wozniak wurden Millionäre. Mit Beginn des 21. Jahrhunderts krempelt Apple innerhalb weniger Jahre mehrere Technikbranchen um. MP3-Player, Smartphone und Tablets wurden von Apple zwar nicht neu erfunden, allerdings machte das Unternehmen diese Produkte alltagstauglich.
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Jobs was born in San Francisco on Feb. 24, 1955. After Apple launched the Apple II in 1977, the company went public in 1981, and Jobs and Wozniak became millionaires. With the beginning of the 21st century, Apple turned several technology industries around within a few years. MP3 players, smartphones and tablets were not reinvented by Apple, but the company made these products suitable for everyday use.
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Jobs litt seit 2004 an Bauchspeicheldrüsenkrebs und erlag diesem Leiden am 5.10.2011. Direkte Konkurrenten wie beispielsweise Bill Gates von Microsoft und die Vorsitzenden des Elektronikkonzerns Samsung lobten ihn nach seinem Ableben als brillanten Menschen, als Visionär und als eine inspirierende Persönlichkeit.
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Jobs had been suffering from pancreatic cancer since 2004 and succumbed to this ailment on 5.10.2011. Direct competitors such as Bill Gates of Microsoft and the chairmen of the electronics company Samsung praised him after his passing as a brilliant person, a visionary and an inspiring personality.
  
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== Produkte ==
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== Products ==
 
* Desktop PCs (iMac)
 
* Desktop PCs (iMac)
 
* Notebooks (MacBook)
 
* Notebooks (MacBook)
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== Weblinks ==
 
== Weblinks ==
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* [http://www.apple.de/ Apple.de] - Deutsche Homepage
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* [http://www.apple.de/ Apple.de] - German Homepage
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* [http://www.apple.com/ Apple.com] - Englische Homepage
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* [http://www.apple.com/ Apple.com] - English Homepage
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* [https://www.ihelpstore.de/ iHelpStore.de] - Apple Reparatur Service
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* [https://www.ihelpstore.de/ iHelpStore.de] - Apple Repair Service
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* [https://www.mobilcom-debitel.de/?vp_nummer=41006061&eventid=2025579628076688384 Mobilcom Debitel] - Iphone with contract -> Tip: directly with voucher from [http://www.gutscheinbunny.de/ the portal].
  
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== Quellen ==
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== Sources ==
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* [http://de.wikipedia.org/wiki/Apple de.wikipedia.org/wiki/Apple]
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* [http://de.wikipedia.org/wiki/Apple en.wikipedia.org/wiki/Apple]
 
* [http://www.was-war-wann.de/geschichte/apple.html www.was-war-wann.de/geschichte/apple.html]
 
* [http://www.was-war-wann.de/geschichte/apple.html www.was-war-wann.de/geschichte/apple.html]
 
* [http://www.taz.de/!79423/ www.taz.de/!79423/]
 
* [http://www.taz.de/!79423/ www.taz.de/!79423/]
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* [http://de.wikipedia.org/wiki/Steve_Jobs de.wikipedia.org/wiki/Steve_Jobs]
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* [http://de.wikipedia.org/wiki/Steve_Jobs en.wikipedia.org/wiki/Steve_Jobs]
  
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[[Kategorie:Hersteller]]
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[[Category:Manufacturer]]
 
[[en:Apple]]
 
[[en:Apple]]

Latest revision as of 08:45, 29 April 2015

Company Profile[edit]

Apple Incorporated is a U.S. company that manufactures computers, consumer electronics, operating systems, and application software. The company is headquartered in Cupertino, California. Apple is a pioneer in computer technology. In the 1970s, the company was instrumental in the proliferation of the personal computer and pioneered the graphical user interface (GUI) and the computer mouse. With the release of the iPod, iPhone and iPad, a new boom emerged around the company. Apple is considered one of the most valuable brands in the world. The company has a value of around $148 billion and recorded a revenue of $180 billion in 2013.

Company history[edit]

On 01.04.1976 Apple was founded by Steve Jobs, Stephen Wozniak and Ronal Wayne. The latter left the fledgling company only a few days after. Still in the same month Apple presented its first personal computer, the Apple I. A total of 200 units were produced and sold at a price of $666.66 each. In 1977 the Apple II followed. The Apple "Lisa" from 1983 comes very close to the PC of today. It was equipped with a mouse, operating system and graphical user interface. Because of the very high price, Apple released an economy version called Macintosh with GUI the following year. Jobs left the company in 1985, without the visionary Apple suffered a lean period, but with the return of Jobs in 1996, it went uphill again under the motto "Think Different". With the release of the iMacs, Apple ushered in a new era. Home computers as well as mobile computers were now available for professionals and beginners, and Apple's fan base began to grow. Apple's next coup came with the release of the iPod. This portable digital media player revolutionized music listening. The iPhone, released in 2007, marked Apple's entry into the mobile phone industry. Apple sold around 14 million first-generation iPhones by the end of 2008, a sensational success for the company that continues into the present. In 2010, Apple revolutionized the market again, releasing the iPad, a hybrid of laptop and smartphone. This product also became a success with more than 100 million sales. Steve Jobs died in 2011 and the company lost its creative mind. Tim Cook now leads the fortunes of Apple.

Apple and Steve Jobs[edit]

Jobs is considered a visionary around the world. Under his leadership, Apple made it from a budding bankrupt to the world's leading technology company. Since Steve Jobs returned to the company in1996, Apple's stock rose thirtyfold. Especially the products of the 21st century made Jobs and Apple a legend. iPod, iPhone and iPad developed into cult products. Jobs was born in San Francisco on Feb. 24, 1955. After Apple launched the Apple II in 1977, the company went public in 1981, and Jobs and Wozniak became millionaires. With the beginning of the 21st century, Apple turned several technology industries around within a few years. MP3 players, smartphones and tablets were not reinvented by Apple, but the company made these products suitable for everyday use. Jobs had been suffering from pancreatic cancer since 2004 and succumbed to this ailment on 5.10.2011. Direct competitors such as Bill Gates of Microsoft and the chairmen of the electronics company Samsung praised him after his passing as a brilliant person, a visionary and an inspiring personality.

Products[edit]

  • Desktop PCs (iMac)
  • Notebooks (MacBook)
  • Portable Player (iPod)
  • Tablets (iPad)
  • Smartphones (iPhone)
  • AppleTV

Weblinks[edit]

Sources[edit]

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